Monday, May 19, 2008

what i'm reading: groundswell

It seems like I'm trying to read about 12 books right now.  But I finally finished Groundswell: Winning in a World Transformed by Social Technologies in preparation for my trip to Patina Gallery tomorrow.  (Yep, I'm off to Santa Fe tomorrow - I'm so excited!)

Groundswell was a really interesting book.  While geared more towards larger companies, I still found lots of useful insights about using social technologies to grow my business.  I'd definitely recommend it.

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