Tuesday, March 31, 2009

four weeks of marketing


Today I went to New York to present to FIT's Home Product Development Club (more on that tomorrow) but I came back a woman on a mission.  I've decided - no more designing new objects until I properly market the ones I'm currently making!

And I decided the cozy/cuff is a great place to start - its simple, but has a clear purpose, and people seem to be responding well to it.  So tonight, I came up with a list of tasks I can do to better market/promote the cozy/cuff - and I'll be sharing the steps with all of you as I work my way through them.  Hopefully, in 4 weeks time, the cozy/cuff will be a household name!

3 comments:

Tara Hogan, INK+WIT said...

I could not agree with you more. You have a great idea.

Grammatically Delicious Designs said...

Great. I am going to be watching. I seem to be Jack of all Trades yet Master of None. I'm ready to listen to what you learned. And thanks ahead for sharing!

Danielle

Kathleen Stoltzfus said...

Looking forward to the marketing tips! (Also, I love the cuffs!)